Gambling is more accessible than ever, thanks to the proliferation of sports betting advertisements and mobile gambling apps. But with this accessibility comes a darker side—an increase in gambling harm. In response, Evive introduces an innovative digital health platform aimed at helping individuals develop a healthier relationship with gambling. This platform provides support for preventing gambling harm, changing harmful behaviors, or stopping gambling altogether.

In recent years, the accessibility of gambling has skyrocketed, making it easier for people to place bets from the comfort of their homes. While this accessibility brings convenience, it also raises concerns about the potential for gambling addiction and related harms. Sports betting advertisements are omnipresent, luring both seasoned gamblers and novices. Consequently, there’s an urgent need for solutions that can mitigate these risks.

Evive’s digital health platform emerges as a beacon of hope in this landscape, offering tools and resources to help individuals manage their gambling habits. By leveraging technology, Evive aims to transform how people interact with gambling, making it safer and more controlled.

Evive’s platform stands out due to its comprehensive approach, developed in collaboration with professionals in psychology, addiction counseling, and mobile technology. This multidisciplinary collaboration ensures the platform addresses various aspects of gambling harm, providing users with a well-rounded support system.

Sam DeMello, Evive Founder and CEO, emphasizes the platform’s mission, stating, “We started Evive because we believe that if technology can be used to make gambling more accessible and engaging to millions of people across the US, then that same technology should be able to help prevent gambling-related harm.” This philosophy underpins the platform’s design and functionality, making it a powerful tool for combating gambling addiction. One of the platform’s standout features is its behavioral change tools. These tools track and analyze users’ gambling behavior, helping them understand patterns and triggers. By gaining insights into their habits, users can make informed decisions about their gambling activities.

The behavioral change tools are designed to be user-friendly and intuitive, ensuring that even those with limited tech skills can benefit from them. For example, users can set limits on their gambling activities, receive alerts when they reach these limits, and access personalized recommendations for healthier behaviors.

Evive’s platform offers a customized toolkit that includes self-help tools, support groups, and access to professional counseling services. This toolkit is tailored to meet the unique needs of each user, providing them with the resources they need to overcome gambling-related challenges. Self-help tools empower users to take control of their gambling habits, offering strategies and techniques for managing urges and avoiding triggers. Support groups provide a sense of community, allowing users to connect with others who share similar experiences and challenges. Access to professional counseling ensures that users receive expert guidance and support when needed. Education is a key component of Evive’s platform. The platform offers a wealth of educational content vetted by experts, aimed at empowering users with knowledge about gambling and strategies to prevent and recover from gambling harm.

This content covers a wide range of topics, from understanding the psychological effects of gambling to practical tips for managing gambling urges. By providing users with accurate and reliable information, Evive helps them make informed decisions about their gambling activities and take proactive steps toward healthier behaviors. A sense of community is crucial for individuals seeking to overcome gambling addiction. Evive’s platform includes a private community feature that allows members to connect anonymously with peers and experts, sharing experiences and receiving guidance.

This community aspect ensures that support is accessible and inclusive for all members, regardless of their background or circumstances. By fostering a supportive environment, Evive helps users feel less isolated and more motivated to make positive changes in their lives. “Our nation’s current efforts to address gambling harm are not keeping pace with the need brought about by the recent widespread legalization of sports and mobile gambling,” says Evive Chief Scientific Officer, Jeff Marotta, PhD. “Evive reaches a much broader population than traditional tools, empowering members to seek help before more harm is caused.”

Evive’s platform is designed to complement existing responsible gambling initiatives, offering a scalable and accessible solution that can reach a broader audience. This approach ensures that more individuals receive the support they need, ultimately reducing the overall impact of gambling harm. The launch of Evive’s platform comes at a critical time when responsible gambling initiatives are gaining more attention. Recent efforts, such as the Dutch Gaming Authority’s (KSA) upgrade of the Cruks API, highlight the growing recognition of the need for effective measures to address gambling harm.

Additionally, the Dutch Online Gambling Association (NOGA) has expressed concern over new figures showing a rise in the number of people seeking addiction care for gambling issues. According to a study by the National Alcohol and Drugs Information System (LADIS), the number of people in addiction care for gambling increased significantly from 1,920 in 2022 to 2,456 in 2023. Gambling harm is not limited to any one country or region; it is a global challenge that requires a coordinated and comprehensive response. Evive’s platform represents a significant step forward in this effort, offering a scalable solution that can be adapted to different contexts and populations.

By leveraging the power of technology, Evive aims to bridge the gap between the increasing accessibility of gambling and the need for effective harm prevention measures. This approach ensures that individuals receive the support they need, regardless of where they are in the world. At its core, Evive’s platform is about empowerment. It provides individuals with the tools and resources they need to take control of their gambling habits and make positive changes in their lives. Whether someone wants to reduce their gambling activities, change their behaviors, or stop gambling altogether, Evive offers a pathway to achieve these goals.

The platform’s user-centric design ensures that individuals receive personalized support tailored to their unique needs and circumstances. This approach maximizes the effectiveness of the platform, helping users achieve their goals more efficiently and sustainably. The launch of Evive’s platform is just the beginning. The team is committed to continuously improving and expanding the platform’s features, ensuring that it remains at the forefront of efforts to combat gambling harm. By staying responsive to user feedback and emerging trends, Evive aims to provide an even more effective and comprehensive solution for individuals and communities.

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