GeoComply, a leading fraud prevention and cybersecurity company, has received approval from the New Jersey Division of Gaming Enforcement (NJDGE) for its Core for Authentication (CfA) product. This cutting-edge solution will first go live with Prophet Exchange, a prominent sports betting platform.

The CfA, part of the Know Your Customer (KYC) process, functions as a more advanced alternative to Knowledge-Based Authentication (KBA). It utilizes multiple data points to verify user identity and enhance the onboarding experience by reducing friction.

Jake Benzaquen, Co-Founder of Prophet Exchange, expressed excitement about the integration of GeoComply’s new product. In the highly competitive world of sports wagering, it offers a seamless user experience while effectively thwarting fraudsters.

Prophet Exchange, a peer-to-peer sports betting exchange established in 2018, offers a wide range of US sports betting markets, including NFL, MLB, NHL, and college football.

Lindsay Slader, Senior Vice President of Compliance at GeoComply, emphasized the company’s commitment to compliance and security. The approval from NJDGE highlights the dedication to innovative solutions that uphold the highest standards.

By introducing this new product, GeoComply aims to expand its customers’ player acquisition while safeguarding the integrity of the online gaming ecosystem. The company values NJDGE’s dedication to creating a secure and user-friendly online gambling environment for New Jersey residents. Recently, GeoComply also formed a partnership with Bet99 to provide geolocation services in Ontario.

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